Monday, February 20, 2006

Home Before Midnight

I'm procrastinating big time. I worked most of the day on homework and I have to go work on my printmaking project that's due this Wednesday. One thing I've been working on today was the homework for my advertising design class. I think this has been my favorite advertising class because it actually deals with design rather than stupid statistics and analyzing target audiences. Our teacher gave us all different movie titles from B movies like "Die Screaming Marianne" and "Women of the Saloon Brothel" and who could forget "God's little acre." I lucked out though and got assigned the title "Home Before Midnight." From there, we were told to go home and come up with what genre our movie would be and then come up with a short story about what happens in the movie. For mine, I decided it would be a seduction thriller and that it would be about a young man who has a really nice life. He's got a really great, sweet girlfriend, a good job and a nice apartment. Then one day he meets this other woman and he's drawn into having an affair with her. She gets a little crazy and starts poisoning his mind and persuades him to murder his wife. Something happens where he comes to his senses and reconciles with the girlfriend and in the end the other woman attacks them in their home and somehow ends up getting killed. Think a mix of "Match Point" and "Fatal Attraction."

Next we had to come up with a few logo designs in black and white to go along with our movie and eventually we're going to do a few versions of a movie poster. It's a cool process. This is what I came up with for a few of the 10 logos I did.

Home Before Midnight logo copy
Rocking the futura font. I pretty much ripped this one straight from "Million Dollar Baby" but I don't care.

home before midnight logo 8 copy
I used a simple serif font because if you look at the Match Point and What Lies Beneath posters, they are really simple like this.

home before midnight logo 7 copy
I wanted to test out a calm logo with the "i" at the end turning into a candle with the flame having just been blown out. I hope it looks like that.

home before midnight logo 5 copy
This is a typical horror movie typeface with a gradiant and edgy dropshadow.

home before logo 10 gray copy
I was going for a creepy effect to resemble something like rust or hanging moss. I don't know...it's hard to pull off in black and white.

No comments: